HOWTO: Search Twitter

Search.Twitter.com

Regardless of where you are on the Twitter experience spectrum, a good skill to possess is the ability to search Twitter efficiently and effectively.  The amount of information that is streaming through Twitter is mind-boggling but being able to find what you are looking for will help you find new people to follow, track your [...]

5 Reasons Why iLove Toodledo

One of the interview questions I ask prospective students is, “If I asked one of your friends to describe you to me, what would they say?”  If I answered that question I would hope that my friends would say that I am organized.  I love being organized. I wouldn’t say that I am obsessive or [...]

One More Thing I Learned On My Social Media Summer Vacation

Right before I left for my summer vacation I enjoyed a blog post from Tim McDonough (@TMcDonough1973) at edSocialMedia.com entitled What I Learned On My Summer Vacation. The post that follows is my personal addition to Tim’s lessons. While reading Tim’s post I felt like he was describing me and not himself: enjoys his family, [...]

Why Social Media? Because Everyone’s Doing It!

Everyone is doing social media!

Why should you engage in social media for your independent school? Because everybody’s doing it – that’s why. Not a good reason for doing anything, I know, and probably not the answer you were looking for but let me explain. During the course of this past weekend I noticed two examples from the business world [...]

21 Ways Independent Schools Can Use Twitter

Independent schools are flocking to social media and with good reason – promises of improved marketing, branding, and engagement at little or no cost is pretty appealing. The problem though is once independent schools create their social media accounts they aren’t sure how to proceed. Below I’ve compiled a list of 21 ways that independent [...]

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