Is Your School Ready To Use Social Media In A Crisis?

crisis-communications-in-schools

A study released this week found that only 20 percent of independent K-12 schools require training for those who use social media on behalf of the school. Of the responding schools, only 31 percent have social media policies. Even though 89 percent of schools have a crisis communications plan, only 47 percent of those plans [...]

Media Growl: Annual Auction

Corlears-AUCTION-LOGO-2012

In my last post I mentioned that part of my job is to run an annual Auction.  I have no event planning experience, so it’s been quite a learning curve.  It’s a bit high pressure too, as it’s a significant fundraiser for a small school like us – in years past we have raised as [...]

Media Growl: Inspired Tales From An Overcrowded Desk

courtney-williamson-desk-schneiderb

It’s my first post for SchneiderB.com, so the thing to do, it seems to me, is introduce myself and my job and say a little bit about why I pitched myself to Brendan for a guest blog spot here. I’m a writer (poetry, memoir, fiction….and a lot of web content!) , a sporadic blogger, a [...]