My 3 Favorite Social Media Sites for Schools

Favorite Social Media Sites for Schools

I’m often asked what are my favorite social media sites for schools and my answer might surprise you. I hear this questions a lot when schools begin thinking about where they would like to maintain a social media presence or expand their existing social media presence. There are a number of factors that I consider […]

Parent’s Guide and Tutorial for Twitter


At Sewickley Academy we’ve seen steady growth in the number of our students who use Twitter. We’ve also seen a decrease in the number of our students who are participating on Facebook – maybe it’s because of the increase in the number of their parents and grandparents who are now using Facebook. While these trends […]

As a follow-up from Tim’s appearance on the Internet Marketing Schools podcast in which we talked about Social Media Marketing, Tim and I conduct a webinar for AISAP and we will share 21 tips to help you effectively use social media to market your school. The tips will include practical tactics and ideas that you can begin using immediately.

Date: April 3, 2014
Time: 2:00pm-3:00pm
Event: [Webinar] 21 Tips for Using Social Media Successfully at Your School
Sponsor: Association of Independent School Admission Professionals
Public: Public
Registration: Click here to register.

New Messaging Apps You Want To Be Aware Of

New Messaging Apps You Want To Be Aware Of

It seems like students are always looking for a more private online location for their conversations these days. Developers are more than accommodating that thirst for privacy by developing messaging apps, many of which are not private at all. Here’s a look at some of the latest messaging apps. I’m sure there are others I […]

I’ll be conducting a webinar for NOBA specifically geared toward business managers. During this webinar you’ll learn how schools can use social media and inbound marketing to communicate with their constituencies. Hear about one school’s successful strategies. Discover how your school can use tools like content management, SEO, Google and Facebook advertising and lead nurturing to reach today’s parents. Understand the time and resources needed as well as common pitfalls to using these tools effectively. I hope you can join me!

Date: March 27, 2014
Time: 4:00-5:00pm
Event: [Webinar] Inbound Marketing And Social Media: What Business Officers Need To Know
Sponsor: National Business Officers Association
Public: Public
Registration: Click here to register.

6 Tips For Getting Started With Evernote


After the release of Episode #002 of my Internet Marketing for Schools podcast in which I discuss Evernote with Bill Stites, Director of Technology at Montclair Kimberley Academy, I received a number of messages and emails asking me about how I set-up Evernote and use it on a daily basis. I’ve been using Evernote for […]

“Visual Social Media: How Images Improve Your Social Media Marketing”
by Michael Stelzner

Sorry, listening to the podcast on this website requires Flash support in your browser. You can try playing the MP3 file directly by clicking here.

After listening to this podcast I knew that I needed to share it with the SchneiderB Community. Images have become such an important part of social media and lead to more likes, shares, and engagement. If you are ignoring them you are missing an important piece of using social media effectively. I encourage you to listen to this episode to learn how to use images effectively and the tools and tips to create those images. Enjoy!

Weekend Update – Jan04


Happy Social Media Saturday! Listed below in my Weekend Update are links to interesting things I found on the web this week: cool tools, great blog posts, or questions/comments from one of the online communities – anything that stuck out to me and I think is worth sharing. I encourage you to check them […]