While I’ve seen more and more schools using Pinterest in their marketing efforts I’ve been troubled by a mistake that schools routinely make when uploading an image to Pinterest. In my opinion the main benefit of using Pinterest in your school marketing is to drive traffic back to your website. The problem I see is that schools treat Pinterest like Flickr and fail to include this backlink to your website.
In order to add a link you’ll need to upload your image and then choose to edit the image. When you edit the image after uploading the image you’ll see a space where you can add a link in the Source field which is visible in the image below.
“Brendan Schneider of Sewickley Academy – Podcast Interview”
by Rob Smith
I found this image at CuratedQuotes.com and completely agree with this quote from Henry Ford. Whether it’s on the athletic field, in the classroom, or at a faculty meeting, leaders don’t have to have a title.
With the end of the school year approaching that means graduation season is upon us. Graduation season means graduation speeches on the internet and in all honesty – I’m a sucker for an entertaining graduation speech.
I think I enjoy graduation season so much because I think giving a memorable and meaningful graduation speech is one of the hardest public speaking challenges there is.
Can you remember your high school or college graduation speaker?
Can you remember what they said?
To begin graduation season I wanted to share this clip from actress Sandra Bullock. While I have enjoyed many of her movies in the past I really enjoyed her memorable advice to these graduates. I especially enjoyed her challenge to stop worrying!
Geoffrey Chaucer, in his poem Troilus and Criseyde, wrote, “…all good things must come to an end.” If I may be a little presumptuous, I am writing to share that my Weekend Update blog post is ending after almost four years. While I hope that you’ve found value in the Weekend Update I’ve been thinking quite a […]
A topic that is hugely important to school marketing, and one that I probably haven’t spent enough time discussing, is branding for schools. My opinion is that schools that have a good grasp of their brand have a much better chance of being successful marketing their school than those who don’t. It’s because of this […]