5 Books For Your Summer Reading List

I’ve always enjoyed reading but the number of books I’ve finished since I’ve started this blog has been pretty amazing for me. I’m not sure of the connection between reading more and my blog but I’ve come across 5 books you should be reading now. Enchantment: The Art of Changing Hearts, Minds, and Actions by […]

Weight Loss Tips For Your School’s Social Media Channels

After maintaining our school’s social media channels for about two years now I’ve learned a lot about using social media for schools. I’ve had some success, as well as some failure, and want to share with you how cutting back can actually improve your efforts with social media. Tip #1 – Lose The Fear The […]

Weekend Update – May14

Happy Social Media for Schools Saturday! Listed below are links to interesting things I found on the web this week: cool tools, great blog articles, memorable Tweets – anything that stuck out to me and I think is worth sharing. I encourage you to check thsem out for yourself. Poll Question of the Week: How many […]

WANTED: Webinar Feedback

Recently, I mentioned four opportunities when I was going to be “on the road” – 2 webinars and 2 presentations. I’ve just completed both webinars entitled, “Online Marketing For Day Schools,” and I want your feedback. I hope you were able to join me live for the webinar but if you weren’t able you can […]

What Is a Long Tail Keyword And Why You Should Care

Inbound marketing for your school is all about getting found by prospective families – parents and students now begin their school search at Google. The words that those families type in the search box are referred to as keywords and focusing upon those keywords will be a central focus of the inbound marketing strategy for […]

Weekend Update – May06

Happy Mother’s Day Weekend! Listed below are links to interesting things I found on the web this week: cool tools, great blog articles, memorable Tweets – anything that stuck out to me and I think is worth sharing. I encourage you to check thsem out for yourself. Poll Question of the Week: What tool do you […]

Weekend Update – Apr30

Happy Social Media for Schools Saturday! Listed below are links to interesting things I found on the web this week: cool tools, great blog articles, memorable Tweets – anything that stuck out to me and I think is worth sharing. I encourage you to check them out for yourself. Poll Question of the Week: Does […]

SchneiderB On The Road

I’m very exited to share that I’ll be presenting on the road this spring, as well as conducting two webinars, about using inbound marketing for schools. I hope you’ll be able to attend: Webinar: May 3, 2011 – Noon Title: Online Marketing For Day Schools Sponsors: Association of Independent School Admission Professionals (AISAP) Description: Looking […]