Speaking

September 22, 2011

SSTAB: The Annual Meeting 2011
Phoenix, AZ

Inbound Marketing for Schools using Blogs, Facebook, and Twitter
Co-Presentation with Sara Imbriglia Leone, The Ellis School

We will discuss ways to use these social media tools to help you “get found” by prospective families as well as ways to keep the families you have already enrolled.

July 10-13, 2011

Association of Independent School Admission Professionals Summer Institute 2011
University School of Nashville, Nashville, TN

Faculty

Many Hats: Life In A Small Shop

Inbound Marketing For Independent Schools

May 19, 2011

Association of Independent School Admission Professionals Regional Roundtable Event
Chandler School, Pasadena, CA

Understanding and Implementing a Mission appropriate Communications Plan to achieve your enrollment goals

  • Highlighting strategies that advance your strategic enrollment management plan.
  • Identify social media tools and system strategies that can immediately be implemented in your office and your school community.

Creating, developing and implementing a mission appropriate Communications Plan

  • Roll up your sleeves as we provide you with concrete take aways and tasks that you can immediately implement ~no matter the size or resources of your office.

With Travis Warren, Founder and President, WhippleHill Communications

May 17, 2011

Association of Independent School Admission Professionals Regional Roundtable Event
La Jolla Country Day, La Jolla, CA

Understanding and Implementing a Mission appropriate Communications Plan to achieve your enrollment goals

  • Highlighting strategies that advance your strategic enrollment management plan.
  • Identify social media tools and system strategies that can immediately be implemented in your office and your school community.

With Travis Warren, Founder and President, WhippleHill Communications

May 3, 2011 and May 10, 2011

Online Marketing For Day Schools Webinar conducted for the Association of Independent School Admission Professionals with finalsite.

Looking to increase retention and enrollment at your day school? Online marketing efforts such as social media, school websites, blogs, SEO, and more are reaching and connecting with today’s prospective and current families more effectively than traditional marketing efforts alone. Join Brendan Schneider, Director of Admission and Financial Aid at Sewickley Academy, Pittsburgh, PA;  and Lorrie Jackson, Communications Manager, finalsite, for a one hour webinar as they share tips from the trenches that you can apply to your admission efforts today.

 

March 1, 2011

Social Media for Admission Professionals Webinar conducted for the Association of Independent Michigan Schools (AIMS) on March 1, 2011.

February 9, 2011

Facebook Chat Participant during a Magic Hour Communications Magic Expert Hour focusing on Admission, Social Media, and the Web. Read Archived Chat.