google-plus-logo I know. I know. I’ve written about how I hate Google+ and how Google+ is dead.

OK…I admit it. I was wrong.

Not only is Google+ not dead but in my opinion Google+ is now defining a third place experience between Facebook and Twitter similar to Starbuck’s third place between work and home.

I’ve changed my tune so much I’m now becoming an Google+ Evangelist and that’s why I’d like to share 10 reasons why iLove Google+.

1. Third Place Experience

The more time I spend with Google+ the more I realize that Google+ is now defining/creating a third place experience between Facebook and Twitter. At the time of it’s launch people hailed Google+ as a Facebook Killer, better than Twitter, and the best of Facebook and Twitter combined.

I actually find myself thinking about Google+ as another social network completely unique unto itself.

Currently I use the big three social networks this way:

1.Twitter – I currently use Twitter to find and share great information and communicate with friends.
2. Facebook – I currently use Facebook as more of a personal social network to keep up with family and friends. I do think about Facebook from a business perspective with my school’s Facebook page as well as my Facebook Page and Bloc Facebook Group. It is only within the space of the Facebook Pages and Group do I interact on a more non-personal level.
3. Google+ – I currently use Google+ more for professional development purposes. I search for information and people around passions that I have including schools, SEO, social media, and inbound marketing to name a few.

2. Interface

I wasn’t a huge fan of the initial Google+ interface but ever since their update I have grown to love the interface for its aesthetic as well as function.

I find the aesthetic modern, clean, and it just makes sense to me. As a result of the design and overall experience I find the Google+ interface allows me to focus on the content.

3. No Ads

Enough said!

4. Cleaner Stream

I’ve grown to love the Google+ stream of posts for a number of reasons:

1. Posts display as most recent by default.
2. There are no game requests and other App related posts.
3. Google+ shares every post a person publishes and doesn’t have to fight EdgeRank.

5. Hangouts

I think Google+ Hangouts is the most under-appreciated feature of Google+ and it’s the one that I most excited about. I’ve participated in a numer of Google+ Hangouts for general discussion, one-on-one communication, and group communization. As Hangouts become more poplar the growth of Google+ will explode…I’m really excited about Hangouts!

6. Circles

Honestly, I didn’t fully understand the concept of Circles when Google+ first launched. Now I think the concept is brilliant!

The idea is to group people based upon common interests. As I mentioned before I have Circles for SEO, schools, school people, social media, authors, and inbound marketing to name a few. When I view content on Google+ I can see all the Circles content together or filter the content I want to read by selecting the Circle with the subject I want to browse.

7. Communities

Google+ recently launched Communities and this feature allows Google+ users to interact on a whole new level. I’ve launched the Tribe Community on Google+ and I encourage you to join to experience Communities as well as interact with other readers on Google+.

8. Searching

Maybe it’s because Google+ was created by the worlds largest search engine but I find the search functionality on Google+ to be vastly superior to Facebook and better than Twitter. With Google+ I’m able to find the person, page, or topic so much quicker than the other social media channels.

9. SEO

Google+ is Google. Let me say that again, Google+ is Google which means that content shared on Google+ is being indexed faster and returned in search results more than Facebook and Twitter. As more and more people participate on Google+ I think that the divide between the SEO quality of content shared on Google+ vs. Facebook/Twitter will grow.

10. Your Turn

I could actually go on and on about what iLove about Google+ but I want to hear what you love about Google+. Please share your thoughts and comments below about what you love about Google+.

If you’re not on Google+ yet please do yourself a favor and sign-up for an account and take Google+ for a spin. Make sure to join the Tribe on Google+ and we’ll learn together.

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