Not all schools have to worry about summer admissions, but for those that do, attracting mission-appropriate students and providing the families with a meaningful experience is often the difference …
A Match Made in Revenue
This post first appeared in the April 2017 issue of "The Head's Letter" produced by Educational Directions. My first job during college was working in a restaurant kitchen as an expeditor. The …
Is Your School Ready To Use Social Media In A Crisis?
A study released this week found that only 20 percent of independent K-12 schools require training for those who use social media on behalf of the school. Of the responding schools, only 31 percent …
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Media Growl: Annual Auction
In my last post I mentioned that part of my job is to run an annual Auction. I have no event planning experience, so it's been quite a learning curve. It's a bit high pressure too, as it's a …
Media Growl: Inspired Tales From An Overcrowded Desk
It's my first post for SchneiderB.com, so the thing to do, it seems to me, is introduce myself and my job and say a little bit about why I pitched myself to Brendan for a guest blog spot here. I'm a …
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