“Hustle beats talent when talent doesn’t hustle”
Before the internet was more widely available, your business may have relied on printed directories, such as the Yellow Pages, to be found and discovered by new customers. The greatest likelihood someone would call you over your competitors was if you paid for larger print ad placements, or if your brand’s name started with one of the first letters of the alphabet.
They say history repeats itself. In the case of the great 301 vs 302 vs rel=canonical debate, it repeats itself about every three months. In today’s Whiteboard Friday, Dr. Pete explains how bots and humans experience pages differently depending on which solution you use, why it matters, and how each choice may be treated by Google.
One year ago Facebook launched Reactions, an extension of the beloved “Like” feature.
Today is the day you become an inbound marketer. Are you excited? Nervous? Do you have any idea where to start? If the answer to that question is “no,” fear not — we’re here to make that transition easier for you. You see, the inbound methodology is a type of marketing strategy, but it’s also a philosophy. At the heart of it, you’ll be turning your focus away from company-focused efforts, and more toward customer-centric marketing.
With more than 150 million daily active users watching 10 billion videos per day, Snapchat has a highly engaged audience that’s becoming simply too big to ignore.
Also published on Medium.