turkey in coffee

turkey-in-coffeeHappy Social Media Saturday! Listed below in my Weekend Update are links to interesting things I found on the web this week: cool tools, great blog posts, or questions/comments from one of the SchneiderB.com online communities – anything that stuck out to me and I think is worth sharing. I encourage you to check them out for yourself!

Blog Post: Here’s an easy trick to improve the strength of your passwords – If you’re like 90% of the students and faculty I recently surveyed you might not have strong password habits. Perhaps you use the same password for more than one site, your password contains a dictionary word, or you should use more numbers and symbols…

Blog Post: 8 Steps To Sell Your Brand Via Instagram – 2012 has been very lucrative for businesses in terms of their brand promotion through social media. When it was Facebook and Twitter, people had their attention confined to these forums only, but the moment Instagram gained popularity the focus diverged. This idea became a reality in 2010 but became a golden pot for marketers 2 years after its launch. It is, without any exaggeration, a splendid photo sharing tool! Instagram these days is not only serving as an essential ingredient of marketing strategy but has laid its mark in the field of online education as well.

To see how this tool is effective for marketing we will first have to understand what marketing actually is. It is in simple words the process of exploring, creating and delivering value to satisfy the needs of target customers to earn profits. We create value by promoting our product to target customers where promotion uses the clutches of social media. This phenomenon in Instagram has boosted the marketing efforts of some really top brands…

Blog Post: The Ultimate Guide to Leaving Comments On Blogs – If you’ve ever read a post, book or eBook, or listened to a webinar or conference session on the topic of ‘finding readers for your blog’ you’ll have heard the advice:

Leave comments on other blogs

It was the first piece of advice I remember reading about building readership (from memory a 2002 book by Rebecca Blood was the first blog tips that I ever read) and it’s advice I’ve heard (and given) hundreds of times, since…

Blog Post: The Complete Visual Guide To Generation Z – There’s always discussion happening out there about generational differences, especially when it comes to internet and technology usage. Much of this discussion tends to divide people into two (very rough) groups – of older and younger, superusers and reluctant users, and a very very large grey area in between. That’s not to say that there’s nothing out there that breaks it down more, but for the most part, we don’t see as much detail as we see generalizations. So I was interested when I came across this detail of Generation Z which this particular infographic defines as folks who were born between 1995 and 2009. Keep reading to learn more about one of the youngest generations.

Blog Post: How I use Google Analytics ‘Compare’ Feature to Motivate Me to Grow My Blog –

“How do you motivate yourself to grow your blog traffic from day to day?”

We’ve covered a whole heap of techniques for growing the amount of traffic you attract to your blog in our Blog Promotion category but one thing that has helped me on the ‘motivation’ front lately is the report below in Google Analytics (click to enlarge)…

SchneiderB Bloc Facebook Group:

Latest Question – Persuasive arguments for using Twitter needed please to convince my Head that we should be tweeting and using Facebook. How can I allay his fears that we are opening ourselves up to problems? Has anyone had to deal with online ‘bullying' on Twitter?

Read and/or Comment

Tool: Olark– Live chat software that we use at Sewickley Academy to help families get answers in real-time. Check out an example on one of our admission pages: Sewickley Academy Admission Page.

Your Turn

I'm always on the look out for great content so I need your help! Please share the links to great articles that you found this week by posting them in the comments section below.

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