What Will Your Verse Be?

“That you are here—that life exists and identity,
That the powerful play goes on, and you may contribute a verse.”

~Walt Whitman

Required Reading

3 Ways to Improve Instagram Engagement

Is Instagram marketing a priority for you? Wondering what types of organic Instagram posts people engage with most? In this article, you’ll discover how you can generate more organic engagement on Instagram.

How Facebook Pages Can Start Attracting New Likes Faster

Facebook is home to 2.32 billion monthly active users, and as a business, this means there are more than enough people to reach on Facebook alone. While every social media platform has its own perks, Facebook’s immense monthly user count often makes it the first social media site that business owners want to promote on.

But there is more to Facebook than just buying ads.

When businesses grow their page’s following, it can act as a lead generation page that allows you to continually promote to the people that like your page. The issue is getting those initial likes, but there are ways to stand out from the over 60 million active business pages on Facebook.

Instagram Advertising for Beginners

If your business does well on Instagram, but you’d like more exposure for your content, maybe it’s time to consider advertising on Instagram.

It’s natural to wonder if it will be worth it to invest time and money on advertising on Instagram. The short answer: Yes!

Suggested Listening

The Power of Personality [Lead to Win Podcast]

Leaders must motivate people. The problem is that everybody’s different, so what inspires one team member may demotivate another. It can be confusing to lead a diverse team. But personality is not an unsolvable puzzle. We’ve identified three personality assessments that will give you a clear understanding of how your team members think, feel, and work. Use these in your business, and you’ll never wonder how to motivate your team again. You’ll gain an engaged, focused workforce that will bring their best energy to work.

Heard In The Facebook Group

QUESTION: Does anyone use WordPress for their school site? I thought about switching because it would be more flexible, but it also would be more difficult to maintain than our current provider. I also worry about the ADA compliance aspect. We have 9 schools and 10 different sites.

If you are using WordPress, do you have a theme you'd recommend and can you post a link to your site?


About the author 

Brendan Schneider

Hey, I’m Brendan, and this is my blog. After 28 years working in private, independent schools in mostly admissions, enrollment, marketing, communications, and fundraising roles, I decided to make SchneiderB Media my full-time job, where I help schools get more inquiries through my Fractional Digital Marketer program. I also started the MarCom Society, a membership created expressly to help, support, and train marketing and communications professionals at schools.

Weekend Update 2.0

It is our choices, that show what we truly are, far more than our abilities

Weekend Update 2.0

I Just Hope I Find It Along The Way

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