Google Ads certification is an important credential for marketers. It is one of the few standardized ways to prove a certain level of knowledge or topical relevance. While it isn’t an exclusive badge, it requires a certain level of work learning the concepts or experience in day-to-day Google Ads use to attain.
We all know the frustrating feeling — maybe you’ve finally finished the script for your next marketing video, or you’ve collected all the images you need for your next campaign. But when you go to press “Send” you’re told, “Sorry. File too large.”
Unfortunately, our email accounts can’t carry as much storage as you might think. Gmail, for instance, can only hold files up to 25 MB.
Additionally, large files can eat at your storage space, even if it’s just sitting in your Sent folder.
If you’ve got a file you can’t send the traditional way, don’t worry — we’ve got five easy and cheap alternatives, to ensure the largest of files can be sent to whoever, within minutes.
Are your Facebook ad campaigns working? Wondering how to accurately report on Facebook ad performance?
In this article, you’ll discover how to measure your return on ad spend (ROAS) for Facebook ad campaigns.
Instagram is where it’s happening lately. But, not everyone is leveraging this for their marketing strategy – and even fewer people are doing this well. (Take a scroll through IG, and you’ll see what I mean.) In this episode, I’m talking about the basics of marketing on Instagram. I cover:
– The difference between ads for Facebook + ads for Instagram
– The key to IG Stories – and why these are MORE powerful than Facebook Lives
– Whether or not to have a “business” page on Instagram (i.e. Can you retarget your viewers?)
– The truth about IGTV..
If you’re NOT using IG ads already, or if you have questions about making yours more successful, check out this episode before you get started!
Heard in the FB Group
POLL: Did you schedule social media to publish over winter break?