“You can’t let perfection get in the way of getting things done.”
They say you can’t squeeze blood out of a turnip, but when the turnip (and your biggest potential competitor) is Google, the lifeblood of the local business locations you market could depend on knowing where to take control.
As Google acts to confine ever-more stages of the local consumer journey within their own interface, local enterprises need to assume as much control as possible over the aspects of the Google Knowledge Panel that they can directly or indirectly influence.
This cheat sheet is your fast track to squeezing the most you can out of what Google is still offering.
Are you struggling to build professional relationships on social media? Want to develop a network that generates business but don’t want to make content?
In this article, you’ll discover how to use social media to increase your exposure with prospects and peers without publishing any content.
Whether you are a seasoned social media marketer, a marketer looking to venture into social media marketing, or a business owner looking to leverage on social media, it’s helpful to know the most popular social media sites around. This will allow you to maximize your brand reach on social media, engage with the right people, and achieve your social media goals.
Of course, it isn’t only about the size of the social media sites. It’s also whether the social media site is a right fit for your business and you. Does it fit your brand image? Is your target audience using that social media site? How many social media sites can you manage at once?
Earlier this week, we made the decision to stop publishing three weekly shows on Facebook. I’d like to share some important marketing lessons we discovered and a resource I think you’ll enjoy.
Here’s the video I released on Facebook, announcing the move…
Heard in the Facebook Group
QUESTION: We send an enewsletter every Monday to all of our constituents. Then, throughout the week, we send emails about specific events/annual fun/registrations/reminders. How MANY emails total do you send to parents each week? My limit is 3 and I try to space them out (monday, wednesday, friday). Please let me know best practice, or how you do this.