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SchneiderB Media

Inbound Marketing for Schools

Hey, I’m Brendan. I’ll teach you how to use inbound marketing and social media to attract new students.

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Brendan Schneider, Founder and President
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Create a Blog That Converts Free Online Course
[Create A Course That Converts] was a great short, concise "crash course" on the fundamentals of blogging for recruitment.Laurie W., Director of Admissions & Recruitment
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How to Optimize Images for Better Web Design, Social Media and SEO

How to Optimize Images for Better Web Design, Social Media and SEO

As a school marketer, I’m sure you already know how important it is to add relevant, quality images to your blog posts, website and social media updates. Photos, illustrations and other visuals help make your content more appealing. You should always use at least one image per post; some bloggers like to add multiple images […]

Those who dare to fail miserably can achieve greatly

Those who dare to fail miserably can achieve greatly

“Those who dare to fail miserably can achieve greatly.” ~John F. Kennedy Required Reading Why the News Feed is Becoming Less Important for Facebook Pages Facebook has made some big changes to business Pages in order to better support small and local businesses. Over 80 million businesses use Facebook Pages, with more than 1.6 billion […]

A day wasted on others is not wasted on one's self

A day wasted on others is not wasted on one’s self

“A day wasted on others is not wasted on one’s self.” ~Charles Dickens Required Reading Online Advertising: Everything You Need to Know in 2018 44 percent. That was the click-through-rate of the first ever banner ad, purchased by AT&T on HotWired.com in 1994. Nowadays, this ad would be considered the scum of clickbait. No sane […]